OFFLINE LEAD GENERATION TOOL
Simple, cheap, easy to use and effective with numbers.
The sizzle card.
Drop Card. You can easily create these using VistaPrint online or your local printer and they’re cheap. Leave them whenever and wherever you leave a tip.
The $100 Bill Sizzle Card – is a classic prospecting tool.
You can create your own and order here:
How to Use Sizzle Cards and Drop Cards?
Any way you want. This is why they’re such a classic prospecting tool.
Leave them at gas stations.
Canvas neighborhoods like other businesses do and leave them around a community.
Jogging in the park?
Biking through town?
Coffee shops and book stores?
Grocery stores?
On vehicles in parking lots?
At the gym?
At the lake?
In camp grounds?
Hiking trails?
You can easily use clear tape and leave them just about anywhere.
As your person to person business card.
It’s literally endless.
Use as shown, with a “direct response marketing” style lead generation message on one side.
On the other side you can use your “business card” style contact info and personal branding.
The business card size is cheap, but you can also get freaky and use an oversized post card style, make it a sticker, bumper sticker etc.
Get your message out and keep it out there.
You can also model the “politician” election season style signs and create it that way and leave them wherever the true scam artists (politicians) leave their campaign signs.
Are you getting the picture now?
You are a marketing and sales firm.
Execute like it.
I’d file this under “Guerrilla Marketing” strategies and add it to your daily method of operation as one of your “go to” offline lead generation tactics for the long game.
Do this consistently as you use your other tactics.
The best way to monetize this kind of strategy into a full time income side hustle is on our team using this automated system so you don’t have to reinvent the wheel:
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Franco